Marketing Manager (Affiliate Program Manager)
- Employer
- Market Traders Institute, Inc
- Location
- Lake Mary, Florida
- Salary
- competitive salary + benefits
- Posted
- Jan 29, 2015
- Closes
- Mar 30, 2015
- Industry
- Advertising / Public Relations, Professional, Technology
- Category
- Analytics, Marketing, Research & Development, Sales
- Contract Type
- Permanent
- Hours
- Full Time
- Career Level
- Manager
We are currently seeking a full-time, in-house Marketing Manager to direct our internal Affiliate Program.
On a very high level, the role is focused on measuring and analyzing the affiliate network performance and then determining the best way to spend budgeted dollars to hit monthly goals. Affiliate Marketing experience would be ideal, but is not required. This position will work alongside the Affiliate manager who handles all communications with affiliates in the network. Beyond maintaining status quo and hitting budget numbers, we are seeking an ambitious leader in this role that can lead the charge on growth, automation, and streamlining processes. This person should be able to get their hands dirty in the day to day but maintain a higher level view and focus on growth and efficiency. This position has massive opportunities for growth.
Marketing Manager’s Goals/Responsibilities:
● work with Demand Generation Manager to develop monthly budget and performance goals.
● work with the Affiliate Manager to ensure budget money is being spent efficiently
● analyze performance of the network as a whole and then of individual affiliates to find areas of opportunity or weakness.
● lower the overall cost of client acquisition
● improve and stabilize the flow of high quality traffic from the network
● report to upper management on performance and trends.
● explore new areas for the network and business to grow
JOB REQUIREMENTS
We are looking for someone who:
● has a Bachelor’s Degree in Communications, Marketing or related field.
● has Affiliate Program Management Experience
● has Online Media Buying Experience
● has attained Mastery Level proficiency at Microsoft Excel
● has Salesforce CRM Experience
● has CAKE Affiliate Management software Experience
● has experience with Cost per lead demand generation
● has experience with Online Product Sales
● has experience marketing webinars or events
● has at least 2 years of management experience leading teams of at least 2.
● is extremely detail-orientated and thinks of all smaller tasks while still seeing the “Big Picture"
● Is confident and positive with the ability to motivate the team to ensure projects are completed by set deadlines
● is flexible and can remain calm and professional when plans change or last minute projects pop up
● has the ability to work with minimal supervision,
● has the ability to work collaboratively with a team as well as independently
● has the ability to work in-house, in our office in Lake Mary
● has exceptional people skills and knows how to influence stakeholders
Market Traders Institute Offers:
- Competitive salary
- Excellent benefits package (company pays 100% for health, dental and vision benefits)
- Matching 401(k) retirement plan and life insurance
- Paid vacation and holiday
- Training, development and career advancement opportunities
- Creative and collaborative team environment and a culture of innovation