Associate Representative, Marketing Brand Standard

Orlando, Florida
Jan 04, 2019
Mar 05, 2019

Here at Universal Parks & Resorts, you can enjoy an exciting culture where creating our unique Universal brand of thrilling experiences is a top priority. We are passionate about what we do and take pride in the exclusive ways we deliver fun.

Comprised of Universal Orlando Resort, Universal Studios Hollywood, Universal Studios Japan, Universal Studios Singapore, and a new destination coming in Beijing, China; we are proud to offer a universe of extraordinary opportunities. It takes a special kind of person to work at all of our destinations. We value individuals who know how to be part of a team, who embrace fun and are serious about their work. It takes hard work, dedication, knowledge and just the right amount of Universal spirit to open our doors of opportunity. We champion the power of cultural diversity and inclusion and continuously strive to maintain a team that is a reflection of our global audience.

Being a part of the Universal family also comes with extraordinary perks. We offer a comprehensive benefits package, career development, excellent growth opportunities, free park admission, complimentary passes, and more!

Join us if you want to collaborate, innovate, develop, and deliver the most compelling entertainment experiences imaginable that drive growth for the Universal brand around the world. Experience a workplace that will inspire you to be Bold! Apply today.

: The Brand Standards Associate Representative assists the Sr. Representative of Brand Standards with maintaining the integrity of the Universal Orlando Resort brand in third-party created marketing and advertising collateral, as well as internal and guest-facing communications. Working closely with the Sr. Representative of Brand Standards, the Brand Standards Associate Representative helps develop, distribute and maintain UO/UOR brand usage guidelines and reference tools and works closely with Brand Managers, Legal, IMCs, Project Managers, LP Reps and internal clients with integrating campaigns with brand consistency. Reviews and approves third party created marketing collateral for brand assurance. Assists with creative projects from initiation to completion for back-of-house clients requesting internal creative assistance. Assists with the education of team members about Brand Standards compliance and the internal Brand Standards approval process.


  • Works closely with the Sr. Rep of Brand Standards to develop awareness of the Brand Standards team by building relationships with various business units and assisting with the creation, implementation and management of brand assets for consumer marketing and internal communications.
  • Assist Sr. Rep with supervision and training of the Brand Standards intern.
  • Collaborates with Brand Managers, Licensed Partners, Legal, Creative and Production to implement brand strategy, usage guidelines, standards and reference tools to assist with integrating campaigns with brand consistency.
  • Provide Brand Standards review of third party created marketing tactics for assigned channels to ensure proper administration of brand standards and brand consistency.
  • Perform audits of third party created marketing final files for Brand Standards compliance and provide draft and distribute Marketing BOH job reports to the Sr. Director of Marketing Services Resource Management
  • Facilitate and schedule the Brand Standards Education Series training program for new Team Members.
  • Manage assigned volume of projects with a high level of attention and detail.


  • Manage third party created review projects in project management software (Workamajig) for assigned channels and traffic and route projects to internal stakeholders providing feedback for brand compliance while meeting deadlines.
  • Open projects in project management software (Workamajig) for creative requests from internal clients and set the initial project schedule.


  • Act as Marketing IMC for back-of-house business units to manage select creative projects for their internal communications needs and/or guest facing, staffing recruitment and community relations initiatives.
  • Draft Creative Fuel briefs as needed to effectively guide the Creative team through the projects creative process
  • Work closely with internal clients and Creative to facilitate and manage appropriate, timely approvals and launch if internal creative projects.
  • Manage assigned volume of projects with a high level of attention and detail.

SCOPE: Reviews Marketing content, manages project accounts and traffics jobs through the workflow system. Assists the Senior Representative of Brand Standards in the coordination and implementation of brand standards across UOR.

EDUCATION: Bachelors Degree from an accredited university in marketing, advertising, graphic design, visual communication, project management, visual arts, corporate identity or related field required.

EXPERIENCE: This is a professional position. Potential candidates may have experience working at UOR and have just received their bachelors degree in a relevant position. There is the possibility that a High Level Administrative professional with a strong attention to detail plus a visual or creative arts background could excel in this position; or equivalent combination of education and experience.


  • Experience with Workamajig a plus
  • Works with internal clients
  • Understanding of trademarks and other related fields is a plus
  • This is a highly detail-oriented role
  • Critical thinking and problem solving
  • Excellent Verbal & Written Communications skills
  • Ability to work in cross functional team environment
  • Visual Communication or Graphic Design
  • Candidate must be proficient in Microsoft Office Suite programs, including but not limited to Outlook, Word, Excel, PowerPoint
  • Ability to manage multiple projects and deadlines
  • Ability to exercise good judgment
  • Ability to plan and understand the impact different results will produce
  • Ability to take direction well

Your talent, skills and experience will be rewarded with a competitive compensation package.

Universal is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Universal Orlando via-email, the Internet or in any form and/or method without a valid written Statement of Work in place for this position from Universal Orlando HR/Recruitment will be deemed the sole property of Universal Orlando. No fee will be paid in the event the candidate is hired by Universal Orlando as a result of the referral or through other means.

Universally YOU!

Universal elements and all related indicia TM & 2019 Universal Studios. All rights reserved. EOE

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