Social Media

Recruiting is a sport.  Companies who are in the “top echelon league” (Google, Facebook, Disney, etc.), with tremendous social following and national notoriety, have very successful social media recruiting strategies to find great talent.

Fake news is becoming a huge thing today in America.  If you hear a news story, there is a chance that it may not be true; especially in the political world.

Talent acquisition conferences always seem to have a topic or two that sometimes overtakes the conference.  Remember the numerous sessions on the power of the internet, employment branding, and social media recruiting? 

Twitter is a very interesting social media tool.  Every second, there are 6,000 tweets. That means there is 500 million per day and 200 billion a year!

If you are a member of LinkedIn, you already know how this site can be a very valuable resource especially during a job search.  LinkedIn is really a large public resume database that gives recruiters and companies looking for talent an organized place to find your credentials.

Knowing how to use Facebook or Twitter is not nearly enough to succeed; social media managers need a broad range of skills to manage and promote their companies. Here is an overview of what a career in social media entails:

If you think Snapchat is just a platform for ridiculous selfies or face-swaps, you might be missing out on a powerful job searching tool.

When you apply to a job with a larger company today, you will inadvertently have to use their applicant tracking system (ATS) to create your own “web page” on their internal servers. The company will use their own search terms to find you and if your information matches, you may get called for a...

Our 2015 Employment Outlook for Central Florida we asked 93 Central Florida companies if they think job applicants should put their photos on their resume (page 10). Not surprisingly, only 11% thought this was a good idea.

You may have heard the saying that the “web is your resume, and social media is your references”. It is a very true and powerful statement. According to SHRM, 56% of organizations are currently using social media to recruit future employees. Is it fair? Is it legal? All those questions will be an...

How much value does an employer actually put on your LinkedIn, Facebook, Google + or Twitter account? Depending on the company, it turns out to be quite a lot.

I certainly understand why many employers don’t use Twitter. Some companies still don’t even allow employees to access Twitter.

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