Global Field Marketing Specialist - Manager

Global Field Marketing Specialist / Manager

Iradimed’s innovative patient care devices are changing the game for Magnetic Resonance Imaging (MRI) procedures. We are pioneers. We are disruptive. We are growing.

We are innovators at heart and have developed the world’s first and only non-magnetic IV infusion pumps, patient monitors and accessories specifically designed to improve MRI patient care and clinical MRI workflow.

We are looking for a smart, motivated and creative marketer who can roll up their sleeves and help our small Central Florida product marketing team. The candidate will play a crucial role in developing content and strategies to drive leads, sales engagement and product positioning on a global scale. This customer centric role requires someone with creativity, stellar writing skills and technical aptitude.

The Roles Responsibilities:

• Generate demand in new and existing global healthcare markets
• Conduct lead generation, management and analytics and ensure successful hand-off to sales
• Lead and develop the content marketing and sales support tools for all product-related materials (print and digital) to create compelling, segment appropriate marketing collateral
• Conceptualize and create campaigns across the lifecycle of all our products from launch to maturity
• Maintain high motivation in the sales organization
• Develop and manage tradeshow calendar
• Monitor competitive activities and recommend / develop counter marketing strategies

Our Ideal Candidate’s Qualifications:

• Creative thinker with a technical aptitude who cares deeply about our customers
• Demonstrated ability to develop & execute effective marketing programs
• 3+ years B2B marketing experience. Capital medical device experience is ideal
• Entrepreneurial attributes with a global mindset
• Excellent communication skills with attention to detail
• Willingness to tackle any task including assisting in areas outside of core responsibilities
• Past tradeshow experience
• Proficient with Microsoft Office including Excel and PowerPoint
• Experience with Adobe Photoshop, InDesign and Illustrator with an eye for design is a plus
• Working knowledge with Salesforce.com, marketing automation, drip campaigns, website SEO, Google marketing tools and digital marketing is a plus
• Ability to work independently and with a team
• Ability to occasional lift equipment weighing 25 – 50 pounds.
• Ability & willingness to travel a few times a year

What we offer to the right candidate:

• Competitive salary based on experience
• Benefits including medical, dental and vision
• 401k and matching
• Paid time off